Deep Behavioral Attribution

Deep Behavioral Attribution traces every Evelance’s persona reaction back to personal history, motivation, and context, so you get actual explanations instead of behavioral data without reasoning.

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Attribution Connects Behavior To Root Causes

Reactions Trace To Specific Past Events

A persona who skips long signup forms does so because a data breach compromised their information last year. Their caution has an origin rather than appearing as generic privacy concern.

Hesitation Maps To Documented Experience

Pricing page abandonment connects to misleading subscription terms from a previous purchase. The attribution layer shows exactly which past betrayal drives current resistance.

Feature Prioritization Reflects Life Context

A persona demanding robust accessibility features does so because they manage a parent with declining vision. Their requirements stem from immediate responsibility rather than abstract empathy.

Decision Speed Links To Authority Structure

A persona who pauses before committing does so because household purchases require partner approval. Their delay reflects decision-making reality rather than general indecisiveness.

Trust Requirements Connect To Professional Background

A persona demanding extensive security certifications does so because they work in healthcare compliance. Their standards come from regulatory experience rather than paranoia.

Objection Patterns Reveal Underlying Motivation

A persona fixated on cancellation policies does so because they felt trapped by a gym membership contract. Their focus has a specific trigger you can address on your designs directly.

Psychological Scores Predict Specific Behaviors

The 12 dimensions measure distinct aspects of evaluation. Each score connects to observable actions personas take or refuse.

1 M+

Personas available at your fingertips

85 %

Reduction in user research cycles

10 -Mins

From setup to clear insights

100 +

Measurable data points and scores

Psychological Metrics Explain Why Tests Succeed Or Fail

Your A/B Test Has a Winner But No Explanation
Design B converted better than Design A but you cannot tell stakeholders why. The 12 psychological dimensions trace preference to specific causes like credibility gaps or value confusion so you know which changes actually mattered.
Measurement Shows Which Fixes Matter Most
You identified six potential improvements but budget limits you to two. Deep Behavioral Attribution reveals which psychological barriers block the most personas so you prioritize changes that remove the biggest conversion obstacles first.
Low Scores Connect To Fixable Problems
Your landing page underperformed but analytics just show exits. Evelance reveals whether missing trust signals, unclear value propositions, or perceived implementation risk caused abandonment so you address the actual barrier.
Scores Predict What Happens After Testing
Personas evaluated your design and provided feedback. Psychological measurement predicts whether they convert immediately, research alternatives for weeks, or abandon permanently based on their current readiness and remaining objections.

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Most teams wait weeks to validate design choices, only to learn what they could have known in a day. Evelance gives you trial access so you can see how predictive testing works on your own projects. You’ll know right away if it fits your workflow and what kind of insights it can deliver.